Adobe launches HTML5 web animations tool

As time goes on, the rules of webpage creation and the tools used to do it are rapidly changing. There are many choices for developers to go with these days, with names like Flash, JavaScript, and CSS3 there to assist. HTML5 is also becoming a useful resource tool for developers to create with and companies like Adobe have taken notice of this new language or coding tool if you will.  Perhaps that was the impetus for Adobe to give a preview on Monday of its latest invention, Adobe Edge!

Adobe Edge is said to be a new tool that will allow developers to be able to create animated content using a variety of existing tools available today. There is though an interesting twist to that setup. The fact that Adobe Edge lets users create this animated content with pieces like HTML5, CSS3 and JavaScript, but not flash seems to be unusual. That is because flash is considered one of the bigger tools out there for builders to use.

The lack of including flash aside, this new Adobe Edge brings something to the table that no other tool does at this point. It’s introduction makes it the first top flight tool available that is great for HTML5 editing, giving it that all important head start that anyone in the technology industry will tell you gives a company an extra market share until others in that arena catch up to them. This is key for Adobe, who is one of the leaders in this industry, but must fight to stay on top in this competitive market.

Adobe is not though trying to leave flash out in the cold. Being an industry leader, they know that to stay ahead means to work in concert with all forms of development tools and this is the plan they are going forth with. They recognize that HTML5 is going to be the standard in the marketplace and thus wanted to create this Edge tool with that in mind. That is why Adobe Edge is built along strict HTML standards, putting it in line with this emerging technology.

By doing this, the company is doing as a Mashable article suggested its goal as being, “not meant to replace existing web design tools like Dreamweaver or Flash, but to coexist with them, enhancing Adobe’s position as a leader in the future of Web infrastructure, especially as HTML5 becomes increasingly important in the world of mobile”. 

There is one lingering question though, which is why name to tool after a magazine or more aptly, a newsletter of the same name that the company produces? That might cause a few issues with people heading to the website to take a look. A search of Adobe Edge from their search box takes you to the newsletter, not the new tool.

For the techie out there itching to get a hold of this new technology, it is available as a free download for now. To get it, simply go to and download to try it out.